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Selected work

A decade of building in high-impact industries.

I've worked across many sectors — education early on, and healthcare for the past five years. The throughline is the same: ideas that need both structural rigor and human nuance to land.

Below, projects are grouped by what I actually did — growth, product development, and campaign design — rather than by the company name on the door.

Growth & Market Expansion

Product Development

The first platform for healthcare professionals.

  • Healthcare
  • Platform development

Campaign Design & Communications

A preventative campaign for brain health, built for media reach.

  • Healthcare
  • Preventative health
  • Campaign design
  • Media reach

Selected designs & topics

World Brain Day 2025 — campaign key visual
World Brain Day 2025 — campaign key visual
World Brain Day 2025 — speaker line-up
World Brain Day 2025 — speaker line-up
World Brain Day — call to join
World Brain Day — call to join
Women face 2× higher Alzheimer's risk
Women face 2× higher Alzheimer's risk
Women's brains and estrogen: a vital link
Women's brains and estrogen: a vital link
Cognitive wellbeing, gender equity & structural reform
Cognitive wellbeing, gender equity & structural reform

Have an idea for a project?
Let's collaborate.